I’ll go over the top tools that became viral online in this post. These tools have revolutionized content creation, productivity, and creativity by simplifying and enabling difficult activities.
These viral tools, which range from AI-powered writing assistance to graphic design, video editing, and organizing apps, have become incredibly popular online due to their user-friendliness, creative features, and social media influence.
How To Choose Tools That Went Viral on the Internet
Identify Your Purpose
It’s important to determine your overall goal as a means of narrowing down the tools to use. Think about the end results you want. Is it increased productivity? Is it creativity? Maybe communication? For example, Canva is an awesome tool for video edits, while tools like ChatGPT work better for text and research. Selecting a tool that best corresponds with your goal will help you the furthest.
User Accessibility
Before you use a tool that went viral, it’s wise to check how difficult it is to use. Tools like Canva and Lensa AI are very intuitive and add value to the user. Some tools might provide too many features and actually end up complicating the process rather than helping it.
Features and Functionality
When picking a tool, one must ensure to see if the features align with personal needs. Does the tool include automation, collaboration, and other advanced options like AI? For example, MidJourney is an advanced AI tool for image generation, while Notion provides a complete system for productivity.
Accessibility and platform support
When evaluating a tool, do a check of its availability on your preferred platform, whether it be web, mobile, or desktop. Popular tools such as Figma and ChatGPT have attracted users because of their cloud support and accessibility across several devices, allowing for easy cross-platform workflow.
Community and support
Having a larger, active community can help facilitate and improve your experience as an active user. Popular tools usually have active user communities with tutorials and template packs. Notion, Figma, and MidJourney have large and active user communities that share helpful and creative user setups. Most tools have a large abundance of support and resources to help users.
Pricing and subscriptions
Many of the popular tools will have free subscriptions or trial versions, so you can gauge your needs before committing to a subscription plan. Casual users may be content with free subscriptions of tools such as Grammarly or Canva, while power users may require expensive premium subscriptions to unlock additional advanced functionality. Consider the use case of the tool and how it impacts your choice of a subscription plan.
Review security and privacy
When using a program, make sure it uses reliable security to protect user data, especially if you will be uploading data that is sensitive. Privacy policies for popular tools such as ChatGPT and Lensa AI are designed with many risks in consideration. Popular tools usually have a variety of privacy policies to help protect users.
Identify Potentially Viral Tools
Look for other tools that may have the potential to go viral. What do they do differently or better than others? What do they offer that is unique? MidJourney has AI image generation. ChatGPT has AI writing. Capcut offers automated video editing. Tools with viral features help them be more productive and creative.
Read Reviews and Testimonials
Looking at user generated content, reviews, and case studies is a great way to see the effectiveness of the tool. Most viral tools have reviews focusing on the pros and cons and help you decide if they are worth it.
Test and Experiment
Perhaps the most important step is to use the tool yourself. Most viral tools offer a freemium version or a free trial. Experiment with them, see how they fit within your own workflow and decide if they fit your goals and if it is worth making a commitment.
Benefits Of Tools That Went Viral on the Internet
Enhanced Work Efficiency
Tools such as Grammarly, Figma and Notion help users with their writing and designing, combining their tasks, projects and other relevant pieces of content into a single, more organized location. This saves users time and allows them to take on multiple workflows at once, lowering their workload and stress.
Creative Simplicity
Tools such as Canva, Midjourney, Runway ML, and Lensa AI simplify otherwise complex tasks and allow users to create quality designs, images, and videos without the need for prior technical skills.
Improved Teamwork
Real-time collaboration features on cloud-based tools like Notion, Figma, and ChatGPT help teams edit and leave comments on the same documents at the same time, so they can share the same document and improve teamwork without miscommunication.
User-Friendly Accessibility
Tools like Canva and CapCut are accessible on multiple devices allowing any user, including those with more limited skills, to create advanced content.
Workflow Automation
With tools such as ChatGPT, Grammarly, and Descript, users can shift their focus to the operational pieces that require creativity or strategic methods. These tools take care of the manual, repetitive processes such as writing, editing, transcription, and video-making, so users can leave the mundane tasks to the AI.
Best Tools That Went Viral on the Internet Points
- ChatGPT – AI-powered chatbot for conversation, content creation, and problem solving.
- MidJourney – AI tool for generating high-quality images from text prompts.
- Canva – Graphic design platform for creating visuals, presentations, and social media content.
- Notion – All-in-one workspace for notes, tasks, databases, and team collaboration.
- Figma – Collaborative interface design and prototyping tool for UI/UX projects.
- CapCut – Video editing app with AI-powered effects, transitions, and templates.
- Runway ML – AI creative suite for video, image, and audio generation/editing.
- Descript – Audio and video editor with transcription, overdubbing, and AI tools.
- Lensa AI – AI photo editing app for enhancing and stylizing images.
- Grammarly – AI-powered writing assistant for grammar, clarity, and tone improvement.
10 Best Tools That Went Viral on the Internet
1. ChatGPT
An AI-powered tool known as ChatGPT offers the ability to write text, respond to questions, produce content, and even code. Millions of users turned to ChatGPT to assist them with various writing and productivity tasks.

The program was able to attract users from different demographics, as students used it to study, professionals used it to generate content, and businesses used it for customer support. ChatGPT was and still is one of the most discussed tools, as it is both free and available for a subscription, allowing users to chat with the AI on various platforms.
ChatGPT Features, Advantages & Disadvantages
Features:
- Can function as an AI assistant for a variety of text-based activities
- Can create numerous types of content (blogs, emails, social media posts)
- Can help with coding and problem-solving
- Works in multiple languages
- Developers can use API
Advantages:
- Helps with content creation and research
- Suitable for a variety of personal and professional activities
- Can show creative thinking
- User-friendly and can work by issuing prompts
- Receives updates with new features often
Disadvantages:
- Must be cross-checked by a person
- Can create content that is bland or too similar to previous content
- Is not able to understand what is currently happening in the world
- Must pay for more features (ChatGPT Plus)
- Not designed for specialized professional activities
2. MidJourney
MidJourney, an AI image generator, turns text prompts into beautiful digital art. It went viral due to its ability to create hyper-realistic, imaginative visuals from simple, descriptive, text prompts. MidJourney is seen as an easy art generator, allowing people with no technical skills to create professional designer images.

It is now used by artists, marketers, and content creators to visualize prototypes, art, social media design content, and much more. MidJourney received lots of attention from its users sharing prompts and artworks as it created a community-based approach to art forums on social media. It set the standard as an AI generator for storytelling visuals and creativity on art Discord and Twitter.
MidJourney Features, Advantages & Disadvantages
Features:
- Creates images based on text descriptions using artificial intelligence
- Offers a variety of possilble artistic styles
- Uses Discord as an interface
- Generates images of high quality
- Users can specify size and resolution
Advantages:
- Can generate artwork in a short amount of time
- Can be useful for a variety of tasks including creative projects and marketing
- Fosters the creation of imaginative visual concepts
- Can be advanced through the use of prompts
- Can offer community help through sharing tips and prompts online
Disadvantages:
- Need to pay in order to access all features
- Learning curve for best prompt results
- Limited to artistic and illustrative outputs
- No direct offline application
3. Canva
Canva is one of the most popular design platforms, with users able to create various digital content such as designs for social media, digital marketing content, presentations, and personal projects. It provides an easy drag-and-drop interface, meaning that users do not have extra experience to design projects.

With the rapid increase of users, educators, influencers, and businesses Canva provided social media marketing, presentations, and branding on which content driven social media platforms users began to create and share content about Canva.
Canva created its branding as a household name by assisting users in making design content and bridging the gap between people with professional design skills and people who design content as amateurs.
Canva Features, Advantages & Disadvantages
Features:
- User-friendly drag and drop design interface
- Social media, presentation, and marketing templates
- Content and AI text-to-image features
- Team collaboration
- Cloud publishing and storage
Advantages:
- Intuitive and easy for beginners
- Time-saving for design work
- Professional assets and templates
- Multi-platform support
- Good for teams and clients
Disadvantages:
- Limited features and assets in free version
- Advanced features and assets are subscription based
- Cloud storage and collaboration require a lot of internet
- Less design freedom than Photoshop
- Outputs lack originality
4. Notion
Notion’s all in one suite allows users to create notes, manage different projects, and collaborate with different people on the same page. It is customizable to how the user wants to integrate their workspace. Social media influencers showcased Notion’s flexibility when integrating created databases, to-do lists, and wikis, further increasing Notion’s user base.

Notion decreased the number of apps users need by increasing their functionality, helping to create an digital workspace that is a central hub for productivity and a limited number of projects. Users on social media continue to generate shareable content by providing Notion a new projects space. Notion provides users with the ability to create a personalized digital workspace that is visually inspiring.
Notion Features, Advantages & Disadvantages
Features:
- Work Note, Task, and Database All-in-one
- Editing Real-time Collaboration
- Assistant Writing AI Powered(Notion AI)
- Management Project Templates
- Other Apps Integration
Advantages:
- Organization Personal and Work Centralizes
- Workspace Customizable Highly
- Productivity Solo and Teams Great for
- Automation Workflow Complex Supports
- Place One In Tasks, Projects, and Notes Keep
Disadvantages:
- Users New for Overwhelming Be Can2. Free version restricts certain functionalities
- More difficult to navigate on mobile version than on desktop
- Higher learning curve with more complex databases
- Less than full offline functionality
5. Figma
Figma is one of the main tools used for UI/UX design. It allows multiple users to edit the designs in real time which is useful for collaboration. It can be used for design, prototyping, and wire-framing.

It’s also geared toward eliminating version control issues which is a huge problem for a lot of design development tools. It’s free offerings and user generated resources, such as plugins, turned Figma into a design tool most designers utilize. Now, Figma is a design tool that most designers, from beginners to experts utilize.
Figma Features, Advantages & Disadvantages
Features:
- UI/UX design tool that is based in the cloud
- Design and prototype in real-time together
- Plugins and vector graphic editing
- Support for versioning and design systems
- Support for integration with other tools
Advantages:
- Great for collaborative design tasks
- Accessible on any browser
- Support for mockups and prototypes in design
- Less need for software on desktop
- Active community with many templates that are free
Disadvantages:
- Comprehensive version requires internet
- New users may find it hard to learn
- Big files may result in lag for performance
- Additional payment is required for more complex features
- Fewer features when offline
6. CapCut
Because of its user-friendly interface and cutting-edge functionality for short-form content, particularly TikTok and Instagram videos, the video editing app CapCut went popular. Users may add effects, transitions, cut, merge, and add AI-powered captions to movies. Its popularity among producers of viral challenges, stories, and reels surged.

The app became well-known for its speed, ease of use, and accessibility on mobile devices, allowing anyone to produce high-quality films without the need for complicated software. Social sharing and meme trends have made CapCut popular, establishing it as a vital tool in the rapidly expanding era of short-form video output.
CapCut Features, Advantages & Disadvantages
Features:
- Video editing with AI
- Templates designed for short-form videos
- Different kinds of filters, transitions, and effects
- Available on desktop and mobile
- Multiple resolutions to export in
Advantages:
- Social media video editing is easy for beginners
- AI suggestions allow for faster editing
- Content for TikTok and Instagram is editable
- Many features available on the free version
- Available videos and templates are trending and updated regularly
Disadvantages:
- More complex features are locked for payment
- Less editing ability that is professional than with Premiere Pro
- Mobile screen might feel crowded
- Some exports for free users have watermarks
- Performance can vary based on the user’s device
7. Runway ML
Runway ML incorporates various AI programs that assist in video editing, generating different kinds of content, and editing images. This software became popular due to many of its creative AI tools that assist in the video production process and include things like background removal, text-to-video, and style transfers.

Runway ML became an industry standard because it was able to empower people to use AIs that were previously only available to engineers. Runway ML produced many tutorials and shared AI video edits and received many of its customers from them, as they were able to be creative and use the diversity of different AI models.
Runway ML Features, Advantages & Disadvantages
Features:
- Tools for editing videos and images powered by Artificial Intelligence
- Generating Videos from Text
- Removing backgrounds and Green screen
- Incorporation with creative processes
- Options for editing with other users
Advantages:
- Enhances the video creation process
- Reduces the need for editing by hand
- Supports innovation
- In the Cloud, users can cooperate
- A user-friendly system for novices
Disadvantages:
- A tiered system requires payment for higher levels of functionality
- Limited capabilities for working offline
- For lengthy videos, processing time can be prolonged
- Primarily tailored for more innovative or brief works
- Advanced features can be hard to master
8. Descript
Descript is a platform that has combined many different tools in one. Tools like screen recording, video and audio trimming, and AI voicing are all on the platform. Descript became popular due to its revolutionary concept of editing audio and video with text.

This meant that editing podcasts and videos became much easier, and people spent much less time on post-production. As people became aware of all of the time that Descript saved people, many of them turned to the platform.
As people became aware of all the time Descript saved people, many of them were drawn to the platform. Many people, including professionals, began using text to re-write audio and edit videos. Descript changed the face of digital storytelling.
Descript Features, Advantages & Disadvantages
Features:
- Transcription of video/audio powered by AI
- Multitrack editing and screen recording
- Overdub and voice imitation
- Video editing based on scripts
- Team collaboration
Advantages:
- Speeds and simplifies the process of editing videos and audio
- Saves time by Transcribing Automatically
- Narration for texts can be done quickly by voice imitation
- Simple process for novices
- Compatible with Youtube, even Podcasts, and other social media content
Disadvantages:
- A payment system is required to gain access to all features
- Overdub might have a limit regarding the quality of the voice
- Large scale projects need a high processing power
- For quality video productions, it is not the best option
- It lacks high-level production capabilities5. Some AI transcriptions can contain errors.
9. Lensa AI
Lensa AI initiated a viral trend with its unique capability of generating custom avatars. As a photo editing app, Lensa AI went viral for the editing of selfies, removal of background, and enhancement of pictures. Users of the app are able to produce artistic portraits through ‘selfie style’ avatars.

Lensa AI offers a unique user experience through optimization of the editing process. Content creators, influencers, and casual users employ fast editing apps to generate outstanding and visually impressive content. Lensa AI offers advanced editing capabilities for anyone to be able to produce a photo that will stand out among other photos online.
Lensa AI Features, Advantages & Disadvantages
Features
- AI photo editing
- Background change and enhancement
- AI generated portraits
- Filters and effects
- Mobile app
Advantages
- Edits that look professional are done quickly
- There are fun AI transformations and avatars
- Create social media content effortlessly
- Access it anywhere since its on mobile
- Editing manually takes more time than it takes the app
Disadvantages
- You will need a subscription to access the app’s premium effects
- There is a limitation on the amount of editing that can be done at once
- Results given by AI can be inconsistent
- It’s not great at doing professional complex edits
- The app poses a risk to your privacy since it requires you to upload your images
10. Grammarly
Grammarly is a writing enhancement tool that is powered by AI. Grammarly assists users by correcting grammar, spelling, and editing style. Grammarly’s use of AI gives suggestions for clarity and for the tone of the writing. Users appreciate Grammarly for its integration in Word, web browsers, and in emails.

Professionals, students, and content creators appreciate Grammarly for the suggestions and for easier writing. Grammarly advertising shows users before and after writing samples to demonstrate the improvements that can be made. These samples have created an online presence for Grammarly and have promoted the application for writers.
Grammarly Features, Advantages & Disadvantages
Features
- AI editing assistant
- Providing suggestions on grammar, spelling, and form
- Tones and clarity improvements
- Integration to browser and app
- Providing suggestions on plagiarism
Advantages
- Grammarly enhances the quality of your writing
- It can save a lot of time editing and proof reading
- Grammarly works on emails, documents, and even social media posts
- You can connect it to your app and browser
- Grammarly is a good tool to help non-native speakers
Disadvantages
- Using free Grammarly means you will be getting a lot less suggestions
- The premium is a bit pricey
- The AI is not perfect and can miss some context
- People can become over dependent on Grammarly
- Sometimes it can suggest things that are not actually wrong
Comparison Table
| Tool | Key Features | Advantages | Disadvantages | Ideal Use Case |
|---|---|---|---|---|
| ChatGPT | AI chat, text generation, coding, summarization | Instant solutions, versatile, accessible | Can give incorrect info, requires careful prompts | Writing, research, coding, idea generation |
| MidJourney | AI image generation from text prompts | High-quality visuals, inspires creativity, easy to use | Subscription needed, limited precision | Digital art, concept designs, social media visuals |
| Canva | Graphic design, templates, drag-and-drop editor | User-friendly, templates, collaborative | Some features paid, limited for pro designers | Social media graphics, presentations, marketing |
| Notion | Note-taking, databases, project management | Highly customizable, all-in-one workspace, collaborative | Learning curve, limited offline access | Productivity, organization, team projects |
| Figma | UI/UX design, prototyping, real-time collaboration | Collaborative design, cloud-based, free tier available | Internet required, complex for beginners | UI/UX design, prototyping, team projects |
| CapCut | Mobile video editing, templates, AI effects | Easy video creation, trendy effects, mobile-friendly | Watermark on free version, limited advanced editing | Short-form social media videos |
| Runway ML | AI video/image editing, background removal | Speeds up editing, creative experimentation, accessible | Subscription needed, AI outputs may need refinement | Video production, AI-enhanced content |
| Descript | Audio/video editing, transcription, AI voice | Text-based editing, saves time, AI features | Advanced features require subscription, AI may sound unnatural | Podcasts, video editing, content creation |
| Lensa AI | AI photo editing, avatars, background removal | Professional-quality images, easy, social media ready | Subscription required, privacy concerns | Photo enhancement, avatar creation |
| Grammarly | Grammar/spell check, tone suggestions, plagiarism | Improves writing, browser integration, easy to use | Free version limited, overcorrection possible | Writing, content creation, professional communication |
Conclusion
The advancements in technology have changed how we can communicate and work. With writing and productivity improvement tools such as ChatGPT and Grammarly, and visual creativity tools like MidJourney, Lensa AI, and Runway ML, we see the potential for incredible technology in the future. In addition, we see the rise of professional-level work at low cost with design and collaboration tools like Canva, Figma, and Notion.
Descript and CapCut allow everyday users to create engaging and viral audio and video content. These tools are fun to use and promote social sharing. Innovative technology can connect users in a creative way, enhancing the digital landscape. These tools allow the user to create content rather than just consume it.
FAQ
What makes a tool go viral on the internet?
A tool goes viral when it offers exceptional value, is easy to use, and sparks user engagement. Features like simplicity, creativity, productivity enhancement, or entertainment appeal contribute to its rapid adoption and sharing across social media platforms.
Which AI tools have gone viral recently?
Some of the most viral AI tools include ChatGPT for conversational AI, MidJourney and Lensa AI for AI-generated art, Runway ML for video editing, and Grammarly for writing assistance. Each became popular for making complex tasks simple and shareable.
Are these tools free to use?
Many viral tools offer free versions with limited features. For example, ChatGPT, Canva, and Figma provide free tiers, while premium plans unlock advanced options for professionals or businesses.
How do creative tools like MidJourney and CapCut go viral?
These tools go viral because they allow users to produce visually stunning or entertaining content easily. Social media trends, shared templates, and user-generated creations amplify their reach.
Can these tools help in business or content creation?
Absolutely. Tools like Notion, Figma, Canva, and Grammarly enhance productivity, collaboration, and content quality. They are widely used by professionals, marketers, creators, and startups to improve efficiency and creativity.

